HELLO, I'M
Kassandra Mills
Passionate. Creative. Problem Solver.
About
MY BACKGROUND
With a love for proven results and 6+ years experience in all things marketing as well as digital and traditional advertising, I have the necessary skill set and on-the-job experience to take on new and creative challenges in the marketing world. As a self-motivated individual who excels in a team environment, I envision an exciting future and look forward to advancing my expertise in the industry that I am so passionate about.
Education
2012–2016
University of Houston – Houston, TX; Class of 2016
Bachelor of Business Administration; Marketing
Double Minor: Advertising and Sales
Certificate: Entrepreneurship
GPA: 3.89
2014–2015
Program for Excellence in Selling – University of Houston
180 hours of live sales training
Experience
Sept. 2019–Present
Authority Brands
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Retail Marketing Manager - Sept. 2019 - Nov. 2020
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Brand Marketing Manager - Nov. 2020 - Present
Nov. 2017–Aug. 2019
National Oilwell Varco, Marketing Representative
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Industrial Markets
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Completion Tools
June 2016–Nov. 2017
Reynolds and Reynolds, Lead Marketing Analyst
2008–2012
Spring Woods High School, Houston, TX Class of 2012
Class rank: 10
Jan. 2015–Jan. 2016
Liberty Mutual, Marketing Intern
Sept. 2014–Jan. 2015
TCPN, Marketing Intern
Skills and Expertise
Digital and Traditional Advertising
CMS & CRM
Email Marketing
Social Media Management
Adobe and Microsoft Suite
Content Writing and Editing
Event Coordinating
Public Speaking and Presenting
Vendor and Budget Management
Projects
Marketing Plans
Halal Guys - 2016
This was a semester long group project in which we performed a SWOT analysis, identified barriers to entry, and target market personas. We then took this information and developed a national and local media campaign.
NOV Industrial Markets - 2019
Print and Digital Ads and Internal Assets
Worked with in house as well as third party content and design teams to make these visions and more come to life.
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